Swapping Hellmann’s Sandwich w Bobby Flay & Lori Loughlin

by - 10/03/2010 03:44:00 PM

Celebrity chef Bobby Flay and actress/mom Lori Loughlin are teaming up with Hellmann’s and Best Foods Mayonnaise to help re-launch Hellmann’s virtual Sandwich Swap ‘n’ Share on Facebook.

Hellmannâ??s Bobby Flay & Lori Loughlin

"Sandwiches are a lunchtime staple in my family throughout the school year – and beyond, I’m always trying new sandwich recipes incorporating real, simple ingredients, says Flay.

Hellmannâ??s Bobby Flay & Lori Loughlin

During the event Bobby and Lori prepared simple and delicious dishes while giving tips on how to encourage kids to eat healthy. They also talked about the launch the 2nd Annual Hellmann’s Sandwich Swap ‘n’ Share Program and how to be part of the virtual sandwich swap.

"It’s a win/win proposition for America’s sandwich lovers – the chance to do good and feel good, all while building your favorite virtual sandwich," says Loughlin.

When people visit Hellmann’s Page on Facebook, they’ll have the opportunity to create a sandwich on the application and, for every sandwich built, Hellmann’s will make a donation to Share Our Strength. Also, when they share a sandwich with a friend, an additional donation will be made as part of Hellmann’s $75,000 commitment to support Share Our Strength.


For videos, tips and recipes from Bobby Flay and Lori Loughlin go to www.hellmanns.com

To create a virtual sandwich, visit www.facebook.com/hellmanns


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1 comments

  1. What a great idea: Using social media in order to help a worthy cause. Good job Hellmans. I'm definitely making a sandwich!

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